What I want to provide you on my blog is a bit of a middleman approach to social media networking as I test things out. I would like to share with you what I feel has worked and what is not working for my business, and maybe you can take some of this information and use it in your businesses.
In the time I had my retail store which was nearly four years I would hate to tell you how much I shelled out on paid print media advertising, it would be over $20,000 and for a small business, that to me is a lot of money that I felt I got little return from.
I was promised the moon and stars but instead I felt like I was eating dirt and worms. I cringe every time I get a phone call from a print media organisation regarding advertising in their publication.
I am on the war path with advertising and feel that there must be a better way.
These are my tips so far
Get a google account.
Get a twitter account.
Get a Personal Profile on Facebook - and from that start your business fan page - both the personal and fan pages are used for your business - if you want a personal fan page to talk about your personal life with friends and family have that as a separate account - I will explain in another post why you need to separate them.
Get a blog - I am now using Blogger , I have used Typepad and looked at Wordpress - but I prefer blogger so far.
Get a Website.
In further posts I will talk about each media and how I have it working for me
So for today I suggest you get a Google Account then go to Google Places if you have a business. If you business is already on Google Maps make sure everything is correct - this service is free. This is mine so you know what it looks like Jet Beads & Craft Google Place. Google places with give you statistics which shows you over time if people are searching for you and by what means they found you . People don't use the yellow pages book or the UBD anymore. So you have to be digital and accessible.
So what did you think? I always love hearing your feedback, so please leave me a comment down below with questions, thoughts, or feedback. And please share this post with your Twitter and FB friends by clicking on the share buttons below. I totally appreciate it!! Thanks so much for spending time with me here today!
Before I go - here are some featured sewing patterns from my website that were loaded up today - if you register on the website you will go on my newsletter mail out list which contains special discount codes which will apply to your orders.